How to Find a Real Estate Agent

Buying or selling a home is one of the biggest financial decisions you’ll ever make. Whether you’re purchasing your first home, upgrading to your dream property, or selling a long-time residence, the process can feel overwhelming without the right help. That’s where a real estate agent comes in.

A skilled, experienced agent can make all the difference—saving you time, reducing stress, and often helping you get a better deal. But with so many agents out there, how do you find the one who’s the right fit for you?

This guide will walk you through exactly how to find and choose the best real estate agent for your needs, what to look for, and what to ask before you make your decision.

Before diving into how to find an agent, it’s important to understand why having one is so valuable. A licensed real estate agent brings expertise, negotiation skills, and local market knowledge that can transform your experience from frustrating to seamless.

Here’s what a great agent provides:

• Market insight: Agents have access to real-time data on home values, market trends, and neighborhood dynamics.
• Negotiation experience: They understand how to navigate offers, counteroffers, and contingencies to get you the best deal possible.
• Transaction management: From inspections to closing paperwork, an agent coordinates every step of the process so nothing falls through the cracks.
• Network connections: Agents have relationships with lenders, inspectors, contractors, and other professionals who can simplify your journey.
• Emotional support: Buying or selling a home can be stressful. A reliable agent offers perspective and confidence when decisions feel tough.

Now that you know why having an agent is essential, let’s explore how to find one that’s right for you.

Every buyer and seller is different. Before you start looking for an agent, think about what you need most.

If you’re buying, consider:

• Are you a first-time homebuyer who needs more guidance?
• Are you relocating to a new city or neighborhood?
• Are you looking for a specific type of property, such as a vacation home or investment property?

If you’re selling, think about:

• What’s your timeline for listing and closing?
• Do you want to make improvements before selling?
• Are you focused on maximizing price, selling quickly, or both?

Understanding your priorities helps you identify agents with the right expertise. For example, a buyer’s agent who specializes in coastal properties will have a very different approach than a listing agent who focuses on luxury home marketing.

The best way to find potential agents is through research—both online and through personal connections.

Here’s where to begin:

• Ask for referrals. Talk to friends, family, or coworkers who recently bought or sold a home. A personal recommendation is often the most trustworthy lead.
• Search locally. Look for agents who specialize in your area or property type. An agent who understands the Ocean Isle Beach market, for example, can provide insight into seasonal trends, pricing, and buyer demand.
• Read reviews. Look for consistent patterns of professionalism, responsiveness, and success. Don’t focus solely on star ratings—read what clients actually say about their experiences.
• Check social media and websites. A professional online presence can tell you a lot about an agent’s communication style, marketing approach, and personality.

Make a shortlist of two or three agents who stand out based on experience and client feedback.

Not all real estate agents have the same qualifications or experience level. Before committing, take time to verify that your potential agent is licensed and in good standing with the state real estate commission.

Then, dig a little deeper:

• How long have they been in real estate? Experience matters, especially in complex markets.
• How many transactions have they completed in the past year? This can give you a sense of their activity and success rate.
• Do they specialize in certain neighborhoods or property types? Local expertise often leads to better results.
• Do they work full-time or part-time? Full-time agents tend to have more up-to-date knowledge and stronger connections.

You want someone who not only knows the business but also knows your specific market inside and out.

Meeting with potential agents is a crucial step. It allows you to gauge their communication style, professionalism, and personality fit.

During your interviews, ask questions such as:

• How long have you worked in this market?
• What’s your approach to helping clients buy or sell?
• How do you communicate with clients—phone, text, or email—and how often?
• What are your fees and commission structure?
• How do you handle multiple offers or competitive markets?
• Can you share examples of recent transactions or success stories?

Pay attention not just to their answers but also to how they make you feel. Do they listen carefully? Are they enthusiastic about your goals? Do they explain things clearly?

The best agent for you will communicate well, understand your needs, and demonstrate a genuine commitment to your success.

If you’re selling your home, an agent’s marketing plan is one of the most important factors to consider. In today’s digital world, effective marketing goes far beyond yard signs and open houses.

Ask potential agents how they plan to promote your home. A strong agent will offer a comprehensive strategy that includes:

• Professional photography and video tours
• Online listings on major platforms and local networks
• Social media promotion targeting qualified buyers
• Email campaigns to their network of buyers and agents
• Staging advice and presentation tips to help your home stand out

A skilled marketer will know how to position your property in the best light and reach the right audience.

Real estate transactions can move quickly, and good communication is critical. You want an agent who responds promptly, keeps you updated, and makes you feel comfortable asking questions.

Consider your communication preferences. If you prefer text messages over phone calls or need frequent updates, make sure your agent is on the same page. Miscommunication can lead to frustration or missed opportunities, so establishing expectations early is essential.

At the end of the day, you should feel confident and at ease with your real estate agent. Trust your instincts about their honesty, dedication, and professionalism.

If something feels off—perhaps they’re not responsive, seem pushy, or avoid direct answers—keep looking. The right agent will make you feel supported and informed, not pressured.

Once you’ve chosen your agent, you’ll typically sign a formal agreement outlining the terms of your working relationship. This may include commission rates, contract duration, and agent responsibilities. Review everything carefully and ask for clarification on anything you don’t understand.

Signing an agreement ensures both you and your agent are aligned in expectations and committed to working together toward your goals.

Finding the right real estate agent doesn’t have to be complicated—especially when you work with a team that knows your market inside and out. The Cheek Team brings deep local expertise, industry connections, and a proven record of success in Southeastern North Carolina. Whether you’re buying your first home, selling your property, or investing along the coast, they make every step seamless and stress-free.

If you’re ready to find the perfect partner for your next real estate move, reach out to The Cheek Team today. Their commitment to excellence, personalized service, and in-depth market knowledge will give you the confidence to make your next transaction your best one yet.